âť‹ Build Strength Simply
❋ Feel Good In Your Body
❋ Workouts that fit your life
When women over 40 aren't building muscle, strength starts to slip away..
Energy is low, niggles showing up more, and things that used to feel easy are starting to feel hard.
But when you’re working, sorting kids, putting food on the table & have a house to clean, it's hard trying to fit exercise in too.Â
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We totally get it.. "We’re women over 40 too and know what you have on your plate & how easy it is to put ourselves last".
Simple Strength is designed to be manageable in a busy life.
Two workouts a week. Done consistently.
âť‹ A clear plan to follow.
So you always know what to do next.
âť‹ Start where you are.
With options to make each workout feel right for your body.
âť‹ Build strength you can feel every day.
As your confidence grows, your strength builds too.
Sound doable? That’s the point. You’ll also get support & motivation from qualified PTs and a community of women over 40 who share the same goal..Â
Build strength, feel good in your body & stick with something that works. Â
One week FREE.
Your chance to explore the Simple Strength APP for free. Try our workouts & check out our private community before committing to anything.
Cancel easily, in account tab.
Start your 7 Day Free TrialMonthly
$24 NZD
~ $15 USD
Renews monthly, after free trial.
Follow a new guided series of workouts every month, in our easy to use APP.Â
âś“ 8Â Guided Workouts
Press play and follow along anytime, with plenty of chats and laughs.
✓ Mobility, Stretch & Warm Up
Move better. Recover well.Â
✓ Friendly Community
Feel connected, even at home.
✓ Technique Tutorials
We break it down, so you can train safely at your level.Â
✓ Expert Coaching
Personalised support from trainers happy to help when you need it.Â
✓ Progress Tracker
Start at workout #1 and tick off as you go. Watch your progress.
✓ All Fitness Levels
Just starting or getting back into it, we’ve got you covered.
Strength doesn’t stay the same, things change as we age.
Without a plan, it’s easy to put this off. But over time, strength declines.
Taking action now means you take control of how strong you feel in the years ahead.
Meet the team behind Simple Strength.
We’re sisters, Erin and Amelia, qualified personal trainers passionate about simple strength training for women over 40.
With us, just push play on a workout and we’ll guide you every step. We’re here to answer your questions, cheer you on and help you reach your goals.
And we’re proud to be joined by our mum, Lesley, a retired nurse whose health and wellness background brings even more care and insight to the Simple Strength community.
Learn about our storyReady to build strength for the life you love?
Start simple. Stay consistent. Build Confidence. Feel the difference in how your body moves and feels day to day.